Flap Copy: In the highly anticipated Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. Kahneman exposes the extraordinary capabilities—and also the faults and biases—of fast thinking, and reveals the pervasive influence of intuitive impressions on our thoughts and behavior. The impact of loss aversion and overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the challenges of properly framing risks at work and at home, the profound effect of cognitive biases on everything from playing the stock market to planning the next vacation—each of these can be understood only by knowing how the two systems work together to shape our judgments and decisions.
Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives—and how we can use different techniques to guard against the mental glitches that often get us into trouble. Thinking, Fast and Slow will transform the way you think about thinking.
Review: A ground-breaking take on how our minds work and what we mean (and what we think we mean) when we say “I”. Kahneman walks us through a cadre of logical phallacies that can hold us back or let us lead lives not fully examined. He explains the two systems of thinking (which are innate and in each of us, by the way – this is not Meyers-Briggs type tendency typing) in a variety of ways to allow understanding to develop through the reading. His examples include lab findings (gambles and scenarios) as well as real world application (explaining why people develop blinders during real estate transactions or how hard it is to get rid of something you already own when you wouldn’t pay money to purchase it again).
I do think that this book could be quite a bit shorter for the lay reader. Many of the distinctions between phallacies were opaque to me, and 200 fewer pages would have kept me from getting quite as fatigued with the material. Especially because the more I learned about how my mind works, the more discouraged I became – many of these reactions are so instantaneous and automatic that we don’t even realize a decision has been made. It would be impossible to slow down enough to be truly thoughtful about each decision, but I feel like being armed with the knowledge that my brain often doesn’t look for additional information about a situation can allow me to be more cautious about the things that really matter. This is a great read for anyone truly interested in personality and the economics of choice.
Source: Public library